New West End

Welcome to the New West End Company B2B smartphone application

New West End Company is the UK’s largest retail Business Improvement District (BID) representing 600 businesses in the retail heartland of London's West End including Oxford, Regent and Bond Street, and 22 surrounding streets.

At New West End Company, we are dedicated to driving forward London’s West End as the world’s top shopping destination, ensuring the commercial success of the area by developing and promoting the area, and keeping the streets clean, safe and welcoming to increase footfall and investment.

The app is the B2B communication platform for all BID members to access latest news, events and offers as well as a host of functions to help you manage your business with us.