CPM & CPC Calculator

CPC and CPM are the two most common models of billing for internet advertising

CPM advertisers pay based on how often their ad is shown to users. For example, when you buy 10000 visits with a $2 CPM, you'd end up paying $20 for the whole campaign. With CPC advertising, advertisers pay for actual visits to their site. For example, you may agree on $1.5 CPC and this is how much you'll pay for every single click.

CPM calculator helps you with cost and volume of advertising traffic.

CPM calculator helps compute a basic task for online marketers and publishers.

CPM is shorthand for cost per mile or cost per thousand and is a common measure of volume in advertising.

CPC is cost per click

CPM formula is CPM = 1000 * cost / impressions

CPC = total_cost / number_of_clicks.